a-guide-to-facebook-video-ad-dimensions-can-a-small-business-benefit-from-them

A Guide to Facebook Video Ad Dimensions: Can a Small Business Benefit from them?

Facebook did its best to clarify how clients can make brilliant video ads and so its very easy to understand this simple concept. The key advantages of utilizing this technique for your business is that you will get a wider audience coverage. Your ads would be displayed to the ones who may be in the need of your products. This is done by specifying the target audience and with it, you can expect more social engagements than before.

You’ll get the guidelines to post Facebook video ads on the FB itself. If you are a novice to this notion, perusing the guide wouldn’t be sufficient for you. You will need a plan that you can utilize for your business and get benefited from it to the fullest.

Before we dive deep into this topic, let’s first talk about the answers to the question asked in the title of this blog. Well, a small business can definitely get benefited from the Facebook video ads if they have a strategy in mind and can execute it with all their heart.

Facebook-video-ad-dimensions
Facebook video ad dimensions

Create a solid first impression

Make the first few seconds of your video and so enticing that the users could not resist watching it all. If your videos are interesting, you’ll get more social engagements and more people would convert. Know the likes and preferences of your targeted audience and include the things that they would like the most!

Add sound to your video ad

Usually, video on Facebook is played with no sound. If your visuals are not attractive enough, no one would tap on the video to unmute the video. Use captivating avatars, vibrant colored graphics, a good background and make your ad scroll resistible.

Make it simple and precise.

It is best to keep your advertisement shorter than a minute You can make it somewhat more if it’s extremely awesome, yet ensure it holds the onlookers’ consideration till the end. In case you have numerous things to state, it is best to shoot a couple of videos and publicize them as independent ads.

Conclusion

This was a brief guide about Facebook video ad dimensions. Now that you are aware of these points, you are all set to create a winning ad copy. Pay attention to the recommended photo and video dimensions and create a perfect ad that can give a boost to your existing business.

How- To- Promote -Your -Small-Business- On- Facebook?

How To Promote Your Small Business On Facebook? [Revised As Per 2019 Updates]

Nowadays every small and big company has their appearance on social media as social media became the easiest platform for online marketing. While most of the marketers are using Facebook for marketing their brand as Facebook is having a higher reach compared to other social media. While it also owns social media like Instagram and WhatsApp which makes it perfect social media for marketers. Using Facebook you can also share your content on Instagram where you would be able to gain rich engagement for your brand products. You just need to generate some Facebook lead ads that will help you to enhance your business at the online platform. If you would also like to promote your small business using social media, then here are shown some tips for you.

Create your own business page

Even though Facebook provides you with a marketplace. However, you still need to have your own business webpage. You can use the backlink of that page in your Facebook ads to get more traffic to your business website. Having an own website gives the brand reliability to your brand product so that more people would be interested in your brands. You would have more chances of gaining from your business.

Post regularly

If you would like to gain more traffic on your business website, then you need to post your Facebook lead ads regularly. Since there is very tough competition on social media and your competitors are also trying their best to get better exposure on social media. If you don’t want yourself to left behind, then you need to post your ads frequently.

 

 

Promote your page

Facebook is highly populated social media compare to others, however, you should still promote your ads on other media as well. As you can share your ads on Instagram, Twitter, Pinterest, Linked and other popular social networking sites. This way you would be able to get more traffic on your webpage. As you can also create backlinks on your webpage and while creating bookmarks on your website to promote your website on other media streams.

Engage with your followers

The easiest way to gain followers on social media is through direct interaction with your audience. As you can create a medium of conversation using social media. That way you could also ensure your clients about the reliability of your brand products. So that you would get more opportunity for business using social media marketing.

You can also use analytics tools of the Facebook-using marketplace that would help you to get the better engagement of the audience on your money site. By following the above ways you can generate more leads from Facebook marketing.

3-Tips-To-Save-Your-Business -from-Cyber-Extortion

3 Tips to Save Your Business from Cyber Extortion

As we know “Extortion” is an illegal way of demanding money or anything by threatening people. Cyber Extortion is like blackmailing businessmen or other normal people with the help of web to get money and many other things. Criminals usually blackmail or threaten people on the name of causing harm to their reputation or family member and many more things. It is one of the most serious and brutal cybercrime charges that has been imposed on a person named Ilan Tzorya.

 

Ilan Tzorya
Ilan Tzorya

 

In today’s world, it becomes very easy for criminals to blackmail people with the help of internet. This thing becomes more dangerous for people belongs from a business background. Because they have so much to do on the web. That’s why in this article we are going to discuss some tips that can protect your business from cyber extortion. Here they are-

 

Make your staff completely aware from phishing scams

As we all understand how employees play a most important role in every business organizations. Isn’t it? The work of implementation of most of the aspects of business lies on their shoulders. That’s why it becomes very necessary for business organizations to make their employees familiar with all the different types of online scams. So that they can recognize and stay prevented from them as far as possible.

 

Employee’s milieu should get checked

Unfortunately, but still, most of the business organizations usually take thing aspect very casually and for granted. That’s not a right approach to save your business organization from getting scammed. That’s why all the employees of the business firms get scrutinized on the basis of their background. Because who knows one of them is related to any criminal background and all. All the new employees should get into one on one sessions with the management team of the organizations. So that they can check their credibility according to the information provided by them in a form of documents and all.

 

Data back-ups must be created

As we all know every organization consists tons of confidential data files and information of their business. If these information and top-secret data files get hacked by means of any online scam then, unfortunately, they can become a victim of cyber extortion. That may prove to be a disaster for their business projects and finance.

That’s why it is very crucial for business organizations nowadays to keep their confidential data completely safe either by means of cloud computing techniques or in form of some secondary storage files.

 

These are some of the tips that can save your business from cyber extortion. By following them you probably won’t come across any cyber extortion situation.